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As more and more Americans join the ranks of the middle-aged and elderly - the U.S. Census Bureau reports that seniors make up about 12.7 percent of the American population - they naturally look to the media for news and entertainment that addresses their interests and concerns. Halfway Over the Hill turns the tables on negative stereotyping and offers the millions who are staring "old age" in the face an amusing and thought-provoking view of life after 50. Jena Ball is a 50-something journalist with more than twenty years experience writing everything from a weekly restaurant column to feature articles for major publications. She is also the founder of Write from the Start, a company that specializes in helping small to medium-sized businesses get the word out about their products and services.
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